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In January of this year, we published a book called Social Gravity: Harnessing the Natural Laws of Relationships.  Having never published a book or promoted a book, we don’t seem to have done a great job getting the word out.  In fact, one of our friends actually berated us (in a semi-friendly sort of way) for not doing “anything” to publicize the fact that we had written a book.

We are going to try to do something about that.  Most of you know that our passion and what we do best is speaking—delivering high energy, kick ass keynotes that inspire people to go back to their workplaces and make things happens, to be the hero of their own story.   And frankly, people are always more inspired to buy a book after they’ve heard the authors speak, so we decided to launch a tour in promotion of our book.  Rock stars have tours when they release a new album, so we thought we’d do the same thing.  There will be posters.  There will be T-shirts.

We are kicking the tour off live today at the Louisiana SHRM Conference (in fact, every attendee at this conference is walking away with a copy of the book thanks to a great and generous sponsor).  If you can’t join us in the Big EAsy, we are also kicking things off virtually today at 12:30 p.m. CT on DriveThruHR Radio with our friends, William Tincup and Bryan Wempen.  We are going to be talking about the book, the tour, and hopefully taking zingers and questions from you through phone and Twitter.  If you have 30 minutes free at 12:30 p.m. today, join us.

The reason for the tour is to give us an excuse to talk about the book and to remind you that we want to come to your town, to your event and light it up.  As we inspire people along the journey of the tour, people will learn about the book and hopefully, some might even buy one.

So, if you are involved in an event, let’s get it on the tour.  If you know people who do events, send them our info.  We want to bring some Anarchy your direction.  Thanks for following, reading and supporting us along the way.  We appreciate all of you and hope to see you soon.

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